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Patterns of Change Connections: The New Knowledge Priority Companies are producing immense commercial and competitive value by integrating and connecting existing knowledge bases.But all too often,the process is an uphill battle and is frequently limited to knowledge bases within the confines of the company.Typical incentives for knowledge workers in most companies remain mired in traditional reward models that favor the development of new knowledge and ignore the steps necessary to integrate the knowledge that workers develop with preexisting knowledge.The information-technology tools necessary for such integration are currently available,and they enable returns on investment that dwarf returns typical of traditional knowledge strategies.But frequently the vision is lacking.Companies that redefine employees’ understanding of the knowledge process to set a high priority on integration and connection strategies will steal a march on the competition. Meanwhile, companies that develop new connection services and products are creating a new industry,and other companies such as Healtheon are building corporate empires based on knowledge-integration strategies. Page 2. Items Worth Noting Bagging Bacteria Quickly Businesses will soon be able to test food for bacteria in less than two hours, as opposed to the 72 hours that tests currently take. Page 3. Cradle-to-Grave Internet The state of Maryland has proposed a legislative initiative that would create—among other innovations—an e-mail address for every citizen at birth. Page 5. Exit, Stage Left The world’s third-largest music company is looking to exit the CD business. Page 7. The Not-So-Frictionless Economy A late-1999 study by MIT ’s Sloan School of Management finds that the conventional wisdom that the Internet will lead to a friction-free economy hasn ’t panned out just yet—and likely will not for some time. Page 8. |
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