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Consumer Financial Decisions
2006–07 MacroMonitor

• What is the MacroMonitor?
• The Affluent Oversample
• 2006–07 MacroMonitor Schedule
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All 2006–07 MacroMonitor Deliverables

2006–07 MacroMonitor Schedule

  • Draft questionnaire February 2006
  • Field starts Mid-April 2006
  • Field ends August 2006
  • Data set December 2006
  • Top-Line volume January 2007
  • Custom banners with 2006 data January 2007
  • Marketing reports with 2006 data January 2007
  • Executive presentations May 2007
  • Products and Services Analysis volume Fall 2007
  • Affluent report Winter 2007


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