2008–09 MacroMonitor Deliverables
- Database: Target of 3,800 respondents, 2,300 of whom represent a national random cross section of U.S. households and approximately 1,500 of whom are from an oversample of affluent households (in ASCII format).
- Customized Crosstabulations: A three-volume set of crosstabulations incorporating responses to all survey questions. Subscribers specify a custom banner of up to 18 target populations.
- Custom Graphic Analysis: A set of 500+ customized PowerPoint slides depicting up to six user-specified populations; available electronically or in hard copy.
- Top-Line Findings: Survey results in questionnaire format and trended to the previous year's results.
- Presentations of Findings: Onsite client presentations of MacroMonitor findings: one standard executive and one custom (one-hour each, one per year).
- Products and Services Volume: Extensive analysis of incidences and trends for each financial product and service in the MacroMonitor survey.
- Marketing Reports: Periodic concise reports highlighting timely issues or special market segments. We encourage clients to suggest report topics.
- Affluent Report: Market analysis of Affluent households' financial needs, behaviors, and attitudes.
- MacroMonitor Market Trends Newsletter: The latest news about and insight into consumers' financial behaviors and attitudes; text-only version of the newsletter via e-mail each month.
Optional Deliverables (Available at Additional Cost)
- Additional site license
- Fully labeled ready-to-run files with syntax in SPSS, SAS, and Quanvert
- Cell-phone-only oversample*
- Millionaire oversample*
- Additional custom crosstabulations
- Additional Custom Graphic Analysis
- Prepaid customer service
- Half-day work session
- Custom presentation and work session
- Custom marketing report
- Segmentation workshops
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