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• About CFD • What's New in CFD? • 2008–09 MacroMonitor • 30 Years and Counting • Information for Survey Participants • Publications • Presentations • Contact CFD • MacroMonitor Market Trends Newsletter • RIIA Strategic Research Series MacroMonitor Marketing Reports Marketing Reports from 2006–07 MacroMonitor Data • Segmenting Financial Institutions' Most Dedicated Customers Vol. VIII, No. 4 Jan. 2008 • Opportunity on the Rise: Marketing Financial Services to Gen X and Gen Y Vol. VIII, No. 3 Oct. 2007 • The State of Retirement: Denial No More? Vol. VIII, No. 2 May 2007 • First Peek at the 2006 Data Vol. VIII, No. 1 Feb. 2007   Marketing Reports from 2004–05 MacroMonitor Data • Why Banks Should Win the Organic-Growth Wars Vol. VII, No. 6 Nov. 2006 • Boomerang Households: Financial Consequences of an Emerging Social Phenomenon Vol. VII, No. 5 Apr. 2006 • Why Age, Income, or Assets Don't Work: The Dangers of One-Dimensional Targeting Vol. VII, No. 4 Dec. 2005 • How Much Risk Are Consumers Willing to Take? Vol. VII, No. 3 Mar. 2005 • First Peek at the 2004 Data Vol. VII, No. 2 Feb. 2005 • One State, Two State, Red State, Blue State Vol. VII, No. 1 Jan. 2005   Marketing Reports from 2002–03 MacroMonitor Data • Optimizing Marketing Performance: Linking the MacroMonitor to Markets, Customers, and Prospects Vol. VI, No. 11 Oct. 2004 • Cross-Selling, Consolidation, and Aggregation: Progress Report for Financial Convergence Vol. VI, No. 10 Aug. 2004 • Segmentation in the Twenty-First Century: Financial Behavior of the VALS™ Segments Vol. VI, No. 9 Jun. 2004 • Make Way for Gen X Vol. VI, No. 8 Apr. 2004 • Redefining Retirement: The Post Retirement Life Stage Vol. VI, No. 7 Feb. 2004 • Serving Households with Special Financial Needs Vol. VI, No. 6 Jan. 2004 • KISS: Keep It Short and Simple Vol. VI, No. 5 Oct. 2003 • 2004: A New Order Vol. VI, No. 4 Aug. 2003 • Twenty-First–Century Retirement: The Revolving-Retired Life Stage Vol. VI, No. 3 Jun. 2003 • Trust in Financial Institutions and Professionals Vol. VI, No. 2 Apr. 2003 • First Peek at the 2002 Data Vol. VI, No. 1 Feb. 2003   Marketing Reports from 2000–01 MacroMonitor Data • Megatrends and Financial Services Vol. V, No. 14 Jan. 2003 • America's Mainstream Minorities Vol. V, No. 13 Nov. 2002 • The Saver Market: Simple, Conservative Consumers Vol. V, No. 12 Oct. 2002 • Three-Levered Annuity: The Last Retirement Account You'll Ever Need Vol. V, No. 11 Sep. 2002 • Living on Borrowed Money Vol. V, No. 10 Jul. 2002 • The Millionaire Market: Wealth Management in Transition Vol. V, No. 9 May 2002 • Financial Illiteracy: The Challenge in Retirement Planning Vol. V, No. 8 Mar. 2002 • Crisis in Consumer Confidence Vol. V, No. 7 Feb. 2002 • E-Finance: Critical Mass for the Digital Masses? Vol. V, No. 6 Jan. 2002 • Servicing the Hispanic Market: The Stakes Go Up Vol. V, No. 5 Sep. 2001 • Redefining Retirement Vol. V, No. 4 May 2001 • Bankruptcy is Failure Vol. V, No. 3 Apr. 2001 • Overlap of Retirement Products in US Households Vol. V, No. 2 Mar. 2001 • First Peek at the 2000 Data Vol. V, No. 1 Feb. 2001   Marketing Reports from 1998–99 MacroMonitor Data • Child Free: Financially Uninvolved or Financially Underserved? Vol. IV, No. 8 Nov. 2000 • Marketing Financial Services: In-Person Selling versus Direct Marketing Vol. IV, No. 7 Jul. 2000 • Financial Services and the Digital Divide Vol. IV, No. 6 Apr. 2000 • Online Banking: Catch the Next Wave Vol. IV, No. 5 Jan. 2000 • Who are the Best Prospects for Specific Financial Services? Vol. IV, No. 4 Jul. 1999 • Risk Tolerance and Life-Stage Marketing in Financial Services Vol. IV, No. 3 Apr. 1999 • Women as Financial Consumers: Gaining Ground Vol. IV, No. 2 Jan. 1999 • First Peek at the 1998 Data Vol. IV, No. 1 Jan. 1999   Marketing Reports from 1996–97 MacroMonitor Data • Business-Owner Households: Attractive, Sophisticated, and Active Vol. III, No. 13 Nov. 1998 • Long-Term-Care Insurance Vol. III, No. 12 Nov. 1998 • Asian-Americans: Through the Middle Class and Beyond Vol. III, No. 11 Aug. 1998 • U.S. Hispanics: A Promising Market Comes of Age Vol. III, No. 10 June 1998 • Targeting the Affluent: A VALS™ Strategy Vol. III, No. 9 Apr. 1998 • Impact of the Taxplayer Relief Act of 1997: The New Market for IRAs Vol. III, No. 7 & 8 Jan./Feb. 1998 • Affluent Attitudes: Changes in the 1990s Vol. III, No. 6 Dec. 1997 • The Hidden Affluent Vol. III, No. 5 Nov. 1997 • High-Tech Users among the Downscale Vol. III, No. 4 Nov. 1997 • The Unbanked Vol. III, No. 3 Sept. 1997 • Financial Services and African-American Households Vol. III, No. 2 Jun. 1997 • First Peek at the 1996 Data Vol. III, No. 1 Apr. 1997   Marketing Reports from 1994–95 MacroMonitor Data • Inflation-Indexed Bonds Vol. II, No. 15 Feb. 1997 • The Wealthiest 3%: Households with Financial Assets of a Half Million or More Vol. II, No. 14 Dec. 1996 • Primary Financial Institutions Vol. II, No. 13 Oct. 1996 • The Importance of Local Ownership Vol. II, No. 12 Aug. 1996 • Hispanic Consumers in the United States: A $220 Billion High-Growth Market Vol. II, No. 11 Jun. 1996 • Tax Simplification: Potential Consumer Impact Vol. II, No. 10 Mar. 1996 • Credit Cards: Targeting by Features Vol. II, No. 9 Feb. 1996 • Fairness of the U.S. Financial System Vol. II, No. 8 Dec. 1995 • Life Stages and Purposes for Borrowing Vol. II, No. 7 Nov. 1995 • Goals for Savings and Investments by Life Stages Vol. II, No. 6 Nov. 1995 • Targeting Online Consumers Will Demand New Approaches Vol. II, No. 5 Oct.1995 • At the Corner of Wall and Main: Mutual Funds at the Crossroads Vol. II, No. 4 Aug. 1995 • Personal Financial Planning: Meeting the Consumers' Needs Vol. II, No. 3 Jun. 1995 • How the Affluent Have Changed Vol. II, No. 2 May 1995 • First Peek at the New Data Vol. II, No. 1 Mar. 1995   Marketing Reports from 1992–93 MacroMonitor Data • Trauma and Financial Needs Vol. I, No. 10 Dec. 1994 • Life Stages II: Incidences and Depth of Financial Needs Vol. I, No. 9 Nov. 1994 • Changes in Life Stages and Financial Needs Vol. I, No. 8 Oct. 1994 • Reassessing Low-Income Households Vol. I, No. 7 Sept. 1994 • Today's Novice Traders, Tomorrow's Mainstream Market Vol. I, No. 6 Aug. 1994 • Asian-Americans: Addressing a Different Culture Vol. I, No. 5 Jul. 1994 • Young Kids: Making a Financial Difference Vol. I, No. 4 Jun. 1994 • Twentysomethings: The Up-and-Coming Group Vol. I, No. 3 May 1994 • The Semiretired Household: An Undiscovered Segment Vol. I, No. 2 Apr. 1994 • Women Are Different! Vol. I, No. 1 Mar. 1994

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